Press Releases
April 13, 2022

Nice/Nortek Control Hires 20-Year Industry Veteran as EMEA Sales Manager

Phil Hardaway comes to the role with prior experience at Snap One and with Savant Systems

CARLSBAD, Calif., April 13, 2022 – Nice/Nortek Control is pleased to announce today the hire of Phil Hardaway as the newest Europe, Middle East and Africa (EMEA) Sales Manager to join the team. Hardaway comes to Nice/Nortek Control from Snap One, where he has spent the last seven years of his career. Prior to then, he worked primarily with Savant Systems Europe at a European AV distributor. Overall, Hardaway has dedicated more than two decades of his life to the smart home, AV and custom installation industry. In his new role at Nice/Nortek Control, he’ll lead and represent international sales in the European Union (EU) while supporting the distribution network throughout the EMEA.

Hardaway comes well-prepared for the position with a multitude of experience in a variety of different roles -- including sales management, export sales, business development, account management, marketing, and technical support. He’s had a keen interest in home technology since he was a child and looked up to his dad, who had a similar career. Twenty years into his own career, now, he has worked with many manufacturers and specialist distributors – and has enjoyed being a part of how home technology has grown and evolved over the years. One of Hardaway’s career highlights thus far has been personally selling British Olympic track star, Iwan Thomas, his very own professionally installed smart home system.

“I love innovation in our industry, and the smart home truly brings together the most cutting-edge technologies that the market has to offer,” said Hardaway. “I’m eager to get started because to me, this is more than just my job – it’s my hobby and my passion. I find being passionate about the products you represent should be a priority. With that, I’m excited to take Nice/Nortek Control’s development in the EMEA to the next level.”

“It’s clear Phil brings immeasurable enthusiasm for his career as a diligent and determined sales professional. We’re thrilled to have him join us at Nice/Nortek Control amid a very exciting time in the company,” said Horacio Morales, Director of International Sales at Nice/Nortek Control. “We’re confident in Phil’s abilities to lead and eager to tap into his wealth of knowledge and expertise. He’s the perfect fit to motivate and inspire our international sales team while working alongside our partners on residential, commercial and industrial installs.”

To learn more about the entire Nice/Nortek Control portfolio or to get in touch with the Nice/Nortek Control sales team, visit the Nice/Nortek Control website.

Download Images Here


About Nice North America

Nice North America designs and manufactures smart home and building automation solutions. Innovating since 1962, the company offers pro-install and DIY smart solutions in perimeter access, gates, barriers, access control, home security and automation, single-app intelligent control, sunshade solutions, whole home entertainment and video distribution for residential, commercial and industrial environments. Complementing its Nice branded solutions, its family of brands includes 2GIG, Abode, ELAN Control Systems, FIBARO, Furman, Gefen, HySecurity, IntelliVision, Linear, Mighty Mule, Numera, Panamax, Proficient Audio and SpeakerCraft. The regional division of Nice is headquartered in Carlsbad, CA with regional R&D, manufacturing centers in Kent, WA and Quebec, Canada; and distribution centers in Phoenix, AZ; Olive Branch, MI; Chicago, IL; and Atlanta, GA. Professional integrators, dealers and distribution partners grow their business with award-winning CEU training and education, technical and field support, and sales and marketing programs with customized brand assets. The company is a proud national sponsor of the Gary Sinise Foundation R.I.S.E. Program, supporting wounded veterans and their loved ones. For further information, visit

©2022, Nortek Security & Control LLC. All rights reserved. All brand names and product names mentioned herein may be the trademarks, tradenames, service marks or registered trademarks of their respective owners.

Press Contact

Heather Janssen
Communications Specialist, Nice/Nortek Control

Corporate Contact

Richard Pugnier
Vice President of Marketing & Education, Nice/Nortek Control

Stay in the know!

Get the latest from Nice, including tips, new product information, and more.