Nice Announces Divestment of Numera Brand

CARLSBAD, Calif., Aug. 15th, 2024 - Nice, a global leader in Home and Building Management solutions, announced today that it reached a definitive agreement on Wednesday, August 14th, 2024 to sell its Health and Wellness Brand, Numera, a global provider of personal emergency response system (PERS) products, to Malar Group. This decision to divest from the PERS industry marks a significant milestone in the company's strategic roadmap to accelerate growth and innovation in North America.

Closing this transaction is a critical step in simplifying the Nice portfolio and strengthening the company's focus on its core business. In this next stage of growth, Nice is accelerating its expansion and integration of brands to create a more robust, powerful whole-home solution for its partners and end-users.

"We deeply value the Numera brand and its contributions to consumer safety and security, and we are confident that Numera will continue to thrive under Malar Group's leadership, serving a vital need in the health and wellness market," said Luca Longhin, President of Nice North America. "Looking ahead, our strategic focus remains steadfast on innovating and delivering best-in-class home management and security solutions for our core customer base."

Numera has long been recognized for its pioneering contributions to telehealth and telecare monitoring solutions, enhancing health and safety in the home for over 20 years. Its advanced and easily implemented technologies allow monitoring service providers and health-related companies to offer personal safety, health and wellness tracking, and social engagement services to their customers.

"This transaction provides Nice with an opportunity to sharpen its focus on home management and security while allowing Numera to further realize its potential under new ownership," added Longhin. "We believe that Numera's strengths in delivering reliable and affordable telehealth solutions will continue to grow and benefit even more customers."

This transaction paves the way for new growth opportunities while continuing to provide customers with the reliable service they trust. Nice and Malar Group are committed to ensuring a seamless transition and uninterrupted services for Numera customers.

"Numera will be a key area of focus for Malar Group as we see significant opportunities to leverage its market leading technologies to support and enable the healthcare and preventative care markets globally. We look forward to investing and growing Numera with a focus on customer service and excellence built on cutting-edge technology," said Sayan Navaratnam, Founder of Malar Group.

For more information about Nice, please visit niceforyou.com. For more information about Malar Group, please visit malargroup.com.

About Nice North America

Nice North America, a subsidiary of Nice, is one of the largest manufacturers of smart residential, commercial, and industrial solutions in the world, with seamless and easy-to-install technology for smart home control, security and automation, perimeter access, protection and control, sunshade solutions, power management, and whole home entertainment. The company is headquartered in Carlsbad, CA, with several R&D and manufacturing centers across the region. Professional integrators, dealers, and distribution partners grow their business with CEU training and education, technical and field support, and award-winning sales and marketing programs. The company is a proud national sponsor of the Gary Sinise Foundation R.I.S.E. program, supporting wounded veterans and their families with specially adapted smart homes. For further information, visit niceforyou.com.

About Malar Group of Companies

The Malar Group of Companies is a diversified conglomerate with a strong presence in telecommunications, healthcare, technology, and real estate. Known for innovation and excellence, the group delivers high-quality products and services globally. Headquartered to serve both domestic and international markets, Malar Group employs cutting-edge technologies and a customer-centric approach to drive growth. Its businesses operate synergistically to foster innovation and value across industries. Malar Group is committed to sustainable development, investing in initiatives that promote social well-being, environmental sustainability, and economic growth. The group upholds its core values of integrity, excellence, and innovation, ensuring long-term success and a positive impact on the communities it serves. For more information, visit malargroup.com.

Press Contacts:

Nice North America Agency Contact
Burson
Brittany Gbur
brittany.gbur@bursonglobal.com

Nice North America Corporate Contact
Mark Owen Burson
Chief Marketing Officer
Nice North America
m.burson@niceforyou.com

Malar Group Company Contact
Sheena Patel
Head of Marketing
Malar Group
sheena.patel@malargroup.com